1- What is this?

Dolnai’s AdCreator App enables you to perform Dolnai’s Calculations analysis for your Google Ads Accounts.

2- How to?

There are three different calculations:

• Full Account Health
• AdCreator
• Competitors Landscape

2.1- Run Full Account Health

Here is an explanation of the different settings:

1. Select the Google Ads Account, from the combo box.
2. In case you see a text box asking for MCC you may provide your Google Ads Customer ID you can find how to get it here.
3. Select a date range using the calendars or the predefined periods.
4. Write the name of your brand (it can include white spaces).
5. Optional. In case you want to add more brand names or subbrands write them separated with commas.
6. Optional. In case you want to add Competitors calculation to your Full Account Health You need to provide two auction insight reports. One with the same date range you selected (Setting 3) and another one with a previous date range (one month before the one selected). You can do it following the next steps:
   
   • Go to Google Ads Dashboard > Reports > Predefined Reports > Auction Insights > Search - Keyword.
   • Write ID in the rightmost search field and add 'Keyword ID', 'Campaign ID' and 'Ad Group ID' as fields.
   • Download the report as a .csv or .csv.gz file (remember to select your desired date range).
   • Input the date range prior to the previous report and download it.
   The third required file is optional, it is used in case you want to group your campaigns into different categories. You can find a template here.

2.2- Run AdCreator

Here is an explanation of the different settings:

1. Select the Google Ads Account, from the combo box.
2. In case you see a text box asking for MCC you may provide your Google Ads Customer ID you can find how to get it here.
3. Select a date range using the calendars or the predefined periods.
4. Only Gold Package. By selecting this checkmark, AdCreator will propose new headlines and descriptions for empty campaigns.

2.3- Run Competitors

Here is an explanation of the different settings:

1. Select the Google Ads Account, from the combo box.
2. In case you see a text box asking for MCC you may provide your Google Ads Customer ID you can find how to get it here.
3. Select a date range using the calendars or the predefined periods.
4. Auction insight report current period (Same date range than selected in Setting 3). You can do it following the next steps:
   
   • Go to Google Ads Dashboard > Reports > Predefined Reports > Auction Insights > Search - Keyword.
   • Write ID in the rightmost search field and add 'Keyword ID', 'Campaign ID' and 'Ad Group ID' as fields.
   • Download the report as a .csv or .csv.gz file (remember to select your desired date range).
5. Auction insight report previous period (One month before selected date range). Follow the same steps as Setting 4 and select prior date range.
6. Optional. Add it in case you want to group your campaigns into different categories. You can find a template here.

3- Seeing Results

3.1- My Reports Screen

This screen shows a table of the reports you have calculated and the ones in progress. Each row represents one report request.

Each report can be either downloaded in xlsx format (press ) or browsed within the app (press AdCreator )

1- What is this?

Dolnai’s AdCreator App enables you to perform Dolnai’s Specialist analysis of your Google Ads Account.

Note that this is a Limited version of AdCreator, meaning that the full functionality of the tool is only available for Bronze, Silver and Gold packages.

2- How to?

You have to link your Google Ads account before running a calculation.

To do so you have two options: Press Run button or going to "My Account", and press Add Account

Enter your Google Ads Account Name and ID,

The manager of the account will receive an email from Google with an invitation to link the Google Ads account to Dolnai AdCreator. You can also accept the invitation directly from Google Ads > Tools and Settings > Access and Security.

Once your Google Ads Account is linked to Dolnai and Google's invitation email is accepted you can run a calculation.

Choose the date range and write at least one brand name, more than one brand name can be given using comma separation.

3- Seeing Results

3.1- My Reports Screen

This screen shows a table of the reports you have calculated and the ones in progress. Each row represents one report request.

Each report can be either downloaded in xlsx format (press ) or browsed within the app (press Specialist )

3.2- Specialist Report View

Once you press Specialist in My Reports table you will see that particular report’s results: